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Paxy · Content Writer desk

Content Desk

On-brand copy that doesn't overclaim.

The Content desk writes in your voice across 32 formats, pulls from your brand vault so tone stays consistent, and runs a claims check so nothing ships that you can't back up.

A day in the life

1

Draft in your voice

Pick a format; the draft comes back in your brand's tone, pulled from the vault — not generic AI voice.

2

Check the claims

Claims Check flags statements you can't substantiate before they go out.

3

Repurpose everywhere

One idea becomes the email, the post, and the landing blurb — consistent across channels.

Features it uses

Plans that include it

Included in every plan (Marketing/Creative department plan and up).

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FAQ

Will it invent stats?

Claims Check exists precisely to catch unsupported claims before you publish.

How does it learn my voice?

From the Brand Vault — your tone, terms, and do-not-say list.

The rest of the workforce